Wines White Wooden Shelve in Wines Cellar. Wines Selection.

Annual Enrollment No Longer a Sore Subject for Glazer’s

Glazer’s is a privately held, U.S.-based distributor of wine, spirits and malt beverages. It currently operates in 15 states, the Virgin Islands and Canada. The third-generation family business was founded in Dallas in 1933.



For the service desk at Glazer’s, the annual enrollment period meant one thing—a flood of calls regarding password reset requests would come surging in. There were a number of reasons for the uptick in calls, but it was mainly because for many employees—like truck drivers who do not work in a traditional office setting—annual enrollment was the only time of year they were required to log in. Many employees missed the annual enrollment deadline because they couldn’t log in or get through to the service desk for support.

To keep service levels stable throughout the annual enrollment period, Glazer’s needed to find a service provider that could quickly and easily scale to handle the projected 300 percent increase in calls, and one that could also provide 24/7 support in Spanish for the company’s Spanish-speaking employees. In October 2013, Glazer’s partnered with Vitalyst for a 90-day pilot program as it geared up for its benefits annual enrollment period. During this time the company’s 6,000 employees were required to sign in to a new self-service human resources portal to update their existing plans or to sign up for new benefits.




To help manage the increase in call volume, Glazer’s added Vitalyst to the company’s automated call distribution system (ACD) menu to provide expert, 24/7 assistance with password resets and enrollment issues. Vitalyst’s service also covered in-bound calls after-hours, on holidays and on weekends.


“The support was excellent.  My network password expired over the weekend and I could not access our VPN to process orders.  I called for support and my password was reset in no time at all.  I am extremely grateful that Glazer’s has this service in place to assist employees after normal business hours.”


—Lisa Pierce,  Accounting Analyst
Glazer’s Distributors

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Annual Enrollment No Longer a Sore Subject for Glazer’s

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