Kendra Muscella

Vice President,
Account Management

Kendra has more than 20 years of experience working in sales, marketing and account management. In her current role, she is responsible for the development, management and oversight of Vitalyst’s Account Management team.


Key accomplishments: Kendra effectively developed and implemented strategic plans at several Philadelphia area-based startups, as well as Fortune 500 companies. She gained recognition for cultivating deep, lasting relationships with client companies (Procter & Gamble, Goodyear, General Motors, AT&T and Google), resulting in successful product launches that generated profitable, enduring partnerships.

Previous employers: eBay, Citi, Life.io

First job: Telemarketer

Little-known fact about Kendra: Skydived

Motto/business philosophy: “Seek first to understand, then to be understood.” Stephen R. Covey

Toughest decision ever made: Walking away from an opportunity that caused temporary short-term pain for long-term and necessary gain.

Song that best describes Kendra: “Unwritten” by Natasha Bedingfield

Education: Rosemont College, BA, Humanities/Philosophy

Interests/civic engagement: Kendra enjoys cooking, entertaining and a range of outdoor activities, which include watching her children’s sporting events. She is active in her local community.